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Boom heart image from Valuable Content Marketing

Let’s face it. Marketing isn’t the world’s favourite thing. Cynical and switched off in the face of many marketing techniques, we hit a problem when it comes to marketing our own businesses.

Do you need to develop an extra loud voice so you can shout about yourself from the roof tops? Do you need to grow extra thick skin so you won’t worry about annoying people? Do you, in fact, need a complete personality transplant, to turn yourself into a smooth talking motor mouth with the morals of a banker and the hide of a rhino?

The answer is ‘no’. There’s a simple way that you can be yourself, and win more of the work you really want. Do it this way, and not only will your customers thank you, but you’ll fall in love with marketing. Yes, really.

Here’s how. [click to continue…]

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