Valuable Content Award for Father Christmas

by Sonja and Sharon on December 18, 2014

santa and sleigh

Father Christmas - valuable content marketing hero

Our final VC Award for 2014 goes to…Father Christmas

Father Christmas is the master of content marketing.

For spreading an idea far and wide, being generous, giving away stuff for free, and always showing up in the right place and the right time, he can’t be beaten.

Multi-channel, multi-format, Father Christmas has got it covered. Carols, films, books, cards, lists, advent calendars, stockings, trees, holidays – the Father Christmas brand dominates the December landscape, and just when you’ve had enough, he slips away for another year.

So this final festive Valuable Content Award goes to Father Christmas, for sharing so generously, delivering exactly what we all want and for keeping the magic alive.

Takeaways for your content next year

  • Be generous
  • Be creative
  • Keep believing!

And finally, we wish you a very merry Christmas and a happy 2015.

Warmest wishes, and see you next year!

Sharon and Sonja

[click to continue…]


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