Find your voice & share your ideas with the world

Get clear on your purpose and tell your story in a way that truly connects.

For a feel-good approach to marketing and communications – and meaningful success.

Read on

Marketing people love

In a noisy world the brands that shine tell stories that live in our hearts as well as our heads. Their marketing is never pompous, invasive or manipulative. It turns conventional wisdom on its head – helping over selling, connecting over closing, serving a niche community rather than shouting to the anonymous masses. We’re on a mission to help good businesses and organisations flourish with marketing people love – communication that customers value & you’re proud to share. Are you with us?

More on the valuable approach

What’s your challenge?

What’s our message?

How do we describe what we do?

Unearth the differentiating message and purpose at the heart of all you do.

Start here

Content marketing strategy

How do we get the word out?

How do we create valuable content that connects and pulls the right people towards us?

Start here

What to say on our website?

What content, where?

Get your web content right to spark connections, build trust and drive sales.

Start here

Customer stories

Wealth Horizon

Launching Wealth Horizon

A story, website & content to disrupt the status quo and launch this fintech start up.

Wealth Horizon’s story

SRA Books

New marketing push for SRA Books

How Sue and team embedded content marketing as a growth strategy via Pub School.

SRA Books’ story

Project One

Purpose-led change for Project One

Aligning Project One’s story, content and marketing around a motivating purpose.

Project One’ story

How we can help you

For small organisations


Learn and take action on your message & marketing in the best pub in Bristol. Expert guidance with the support of a group of like-minded business owners.

Explore Pub School

For bigger ones


Strategic and creative help to shape your message and content marketing approach. Research-based projects to drive long-term, customer-focused change that strengthens your business.

Explore Message Lab

Meet Sonja and Sharon

Valuable Content is a two-woman band on a mission to shake up the way people communicate, for happy, successful businesses that do good for the world.

“When it comes to digital marketing there are loads of commentators that talk a good game, but Sonja and Sharon help you make it happen.”

Chris Williams, Founder, Wealth Horizon

Latest thoughts

We wrote the book

Make quality content your key to success

Sold in 26 countries

“This book has become my best friend. Sonja and Sharon have made the world of content marketing accessible and do able and not at all as daunting as I thought.”          

Jo, on Amazon, 2015

Useful resources to take away

As well as our blog you’ll find loads of free tools and goodies in the store cupboard to help you on your valuable marketing journey.

  • Maps and guides
  • Workbooks and checklists
  • Content planners and more

Get the goodies


Sign up for our monthly newsletter and get fresh marketing ideas from Sonja and Sharon.

You have Successfully Subscribed!