What’s the difference between copywriting and content writing? Does it matter? How do you ensure you hire the right writers for your website project?
The Valuable Content blog
90% answers to content marketing questions, 10% guest posts and rants, our blog is more jam packed with fruity goodness than a WI jam stall.
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Good marketing puts you in control of the work you do. Here’s how to approach marketing in a way that feels doable and right, to help your small business thrive.
If you really want to inspire, motivate and persuade with your sales proposals then try following the 10 valuable principles. Use them to up your win rate, and make proposal writing less of a drag.
More people unsubscribed to our newsletter last month than ever before. But the same newsletter turned more subscribers into customers. Why Marmite content is good for business.
Curiosity is a powerful force. How can you harness it to create unputdownable content? Here are a few ideas.
In an age when many organisations are still confused by social media Sgt Colin Taylor and the Isles of Scilly police force get it right. Big lessons from our latest Award winner.
End of year report for Valuable Content’s Pub School Programme. What does Pub School do for a business? Quite a lot it turns out. Here’s what we’ve witnessed in our first year as content marketing landladies!
What content should you produce now? What comes next? How do you prioritise? If your content pipeline is threatening to overwhelm you, here’s what to do to get back in control.
New business development is an age old business challenge, one that’s occupied me for all my working life. Here are a few things I’ve learned along the way to help you finally get it cracked.