Client list and feedback
Valuable Content helps owner-managed businesses and consultancies to get their message across through the creation and strategic use of use valuable written content.
We specialise in working with business consultancies, independent consultants, creative agencies, business coaches and professional service experts. Valuable Content is based in Bristol, with clients predominantely in the South and West of the UK and around the London area. We work remotely for clients across the UK and abroad too (we’ve recently completed a content project for a company in Canada for example).
Clients, projects and feedback:
“We wanted a website that showed us as experts and innovators. Sonja helped us to specify and write the site in a way that got our proposition across and both impressed and informed our customers. With her help we’ve created a site that is so much more than a flat, online brochure. It includes resources that advise our clients on best practice, positioning us as thought leaders. This puts us in a strong position to sell at high level with confidence. I’d recommend Sonja to any professional business that is looking to create a new website.” Chris Brisbane, Contracts Manager, AVA Solutions
“Sonja has done a great job in helping us think about and redefine how we are approaching the market. Her advice has been personable, down-to-earth and helpful.” Robin Aitken, Bellevue Partners
“Sonja was presented with the very difficult task of coordinating 4 co-authors’ broad ideas and individual views and styles into a coherent well structured and interesting book with a single voice and central message. Her first structural edit was excellent and inspired us to believe in the book see it through to completion. We quite simply could not have done it without her project management skills and guidance.” Simon Brown, Partner at BPH Wealth Management
“Sonja’s strengths include the ability to take a strategic view – recognising and relating to the business objectives that communications need to achieve. She is a pleasure to work with.” Jonathan Harker, Director of Catalise plc
“We firmly believe in a sustainable and ethical approach to building projects and are very passionate about our new business. Sonja managed to capture this excitement and get it across in the web content; no mean feat and certainly something we couldn’t have done ourselves. She took the writing off our hands at a time when we were working flat out to launch the business. The result is a well-written, interesting, accurate and simple-to-understand website that looks great and impresses our customers.” Ken Aylmer, MD, Footprint Building
“Sonja Jefferson helped us redesign our website. Not only did she very effectively guide us through the difficult process of deciding our messaging but designed a site that was clean, easy to navigate and interesting to visit. Sonja is very easy to work with and knows when to question and challenge. I have no reservation in recommending Sonja to help in any aspect of messaging and web design.” David Trafford, MD, Formicio http://formicio.com/
“Sonja is unique in the fact that she is great with words, but thinks like a sales person.” Heather Townsend
“Sonja, your contribution to my book must be recorded for posterity. First, because I commented on your website, I got approached by Financial Times Prentice Hall to write a book – WOW – I didn’t think that ever happened! Clearly, all the right publishers know you as the “go-to-gal” for great new authors.
Next, because I’d no idea what to do, you patiently guided me through several iterations until I’d got the content, the tone and the message all singing in harmony together. I simply could not have written my proposal, and therefore got a publisher, without your help. Everybody who’s looking to write a business book needs your help with the contacts, the content and the steady hand on the tiller when we’re going through emotional trauma of yet another rewrite! Thanks again.” Lee Duncan – The Double Your Business Coach www.leeduncan.com
“We are a creative agency specialising in branding and web design. Web projects are often held up because companies find it so difficult to write their own content. We introduce our clients to Sonja as a copywriter and content specialist. She provides well-written content for websites and brochures that reflects the brands we create and each company’s unique offer. Sonja’s style is positive, straightforward and clear. She will speed up and significantly improve the results of any web project.” Mark Jacks, Business Development Director, Halo Media
“I enjoy working with Sonja. She wrote case studies for my website, and then she took on the role of ‘production manager’ for my book. Sonja is disciplined and has helped me to stay organised. She has the ability to help me discover what it is I want to say. As a result of our collaboration, I have been able to write a book, while continuing to work full-time as a consultant.” Jane Northcote, independent consultant
“I consider Sonja to be one of the most influential contributors to my business to date because of her professional copywriting and continuous innovation; not to mention her positive attitude in general.” Gary Miller, MD, Mutual Solutions
“I recommned Sonia very highly – she managed the upgrade of my website and the results were excellent. She is very skilled at extracting key information from people, analysing it and reorganising it into a coherent and structured message which was exactly what I needed to produce the new website.” Paul Frost, MD of www.pfpm.co.uk
“Sonja was recommended to me by a colleague to project manage the design and implementation of the Purple Orange web site. Sonja is personable, knowledgeable, professional and shows a real enthusiasm and interest in what she delivers for her clients. She has definitely made the launch of the web site happen and has driven and encouraged me to keep on track. I recommend Sonja to anyone who is looking to introduce or change a web site, get feedback from clients to write case studies and help promote your business.” Claire Alston, MD, Purple Orange www.purpleorange.co.uk
“I have worked with Sonja for the last 5 years, testament to the quality of her work is the fact that we continually come back to Sonja for our tender, web marketing and copywriting tasks. Sonja takes the time to understand what we do and how we can differentiate from the competition, continually coming up with new ideas and techniques to keep us ahead of the pack. She is a joy to deal with and I would not hesitate to recommend her. Sonja has massively improved the quality of our marketing literature. We benefit from her independent voice; she knows her market and challenges the way we communicate with our clients. We trust her work will bring us results so we take her advice very seriously.” Nick Walrond, MD, Sanderson Recruitment plc
“Sonja has helped us create a well written, cohesive site with easy navigation. More than anything else it is a site that delivers a level of service to my clients which is significantly different from the traditional imagery-based web sites I was used to. I am grateful to Sonja for taking work off my desk at a time when I need to concentrate on bringing in my first clients. Sonja’s flexibility, professionalism and thorough understanding ensured a successful outcome, which has been mirrored by numerous complimentary comments from my clients. I would recommend Sonja to any newly formed company who wants to create a website and to organisations looking to revitalise their current web presence.” Darren Duggan, Managing Director, Sterling Manhattan Ltd
“Although my day job is communications, it’s tricky to be objective when writing your own case studies and so engaging Sonja for this was an important step for Twist. She has quickly got under the skin of our business helping to turn what we do into clear, understandable and relevant messages that I can use to drive sales.” Jo Twiselton, MD, Twist Consultants
Sonja is a strategic marketing consultant who get things done. We trust her to take on the whole project, from specification and supplier management to content provision. This made my job as Business Development Director much simpler; I concentrated on finding opportunities, Sonja created the collateral to back me up.” Gordon Scholes, Business Development Consultant, Unity Information Systems
For more information
Please get in touch if you would like more details. Contact Sonja on 0117 9544023 or 07974 398906 or email sonja@valuablecontent.co.uk. We would love to talk through how we could help you.
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