Article Library
Here are links to the most relevant articles on the Valuable Content site, organised into useful categories. We hope this helps to answer your particular marketing or content question:
“I’m curious about how my content can help me generate sales”:
- Valuable content? An explanation
- Valuable content will help you sell
- 5 things you can do to promote your company better this year
- How to get more clients in the digital age: inspirational ideas from Seth Godin
- How to market your services with written content
- Back to basics: what is marketing (and where do you start)?
- Survey casts light on how clients buy services
- How to keep in touch with customers until they are ready to buy
- Feeding the beast: 5 quick tips to satisfy the content generation monster
- Six simple ways to produce content that shows that you care
“I’m looking for tips on how to define our unique message/proposition”:
- Make your offer crystal clear
- Emotion, not logic will get your message across
- One simple step to better marketing: ask your clients
- 5 questions to help you communicate what you do
- What’s your crusade?
- Narrow your niche for more leads
“What content examples and options are out there for me?”:
- Your valuable content tool kit
- Top 10 content trends for 2011
- Write articles for your clients and shorten the sales cycle
- Spotlight on business blogs: reasons to take the plunge
- Stock and flow: the master metaphor for your content
- One mid-sized recruitment consultancy; 10 seperate blogs: why?
- My Twitter experiment
- How to use your Christmas card list to change the way you market in the New Year
- How to write white papers to generate leads and increase sales
- Creating case studies that sell
- Email marketing: the power of valuable autoresponders
“I looking for advice on content for my company website”:
- Pack your website full of value
- Don’t underestimate the power of valuable content – a case study
- The 4 pillars of a successful business website
- All the information you need to create your website content
- 5 ways to make your home page a hit
- Does your website pass the customer test?
- Think content first; then get the web designers in
- How to build a great web presence on a very tight budget
- Is your website dead or alive?
- What makes great web design?
“I’m thinking of writing a business book”:
- Writing a business book is a smart marketing move
- Start here: 12 questions to help you plan your book with clarity
- What publishers want – invaluable advice from an industry insider
- Valuable advice on writing a business book: interview with best-selling author Charles H. Green
- Getting writing done: how to stop thinking about it and get writing
- How to get a publishing deal – 10 lessons learned by a new business author
- The real benefits of writing a business book
“Valuable content heroes? Examples of people and companies getting it right”:
- Ian Brodie and his content-rich website
- Lee Duncan and his valuable email autoresponder sequence
- RSG Sanderson: one mid-sized recruitment consultancy with 10 different blogs
- Iain Claridge: how to use valuable content to get a new design job
“I want to learn how to write it better”:
- Writing rules you should break
- 6 ways to get your business voice right
- Writing for websites
- You are my one and only
Want to know more?
If you want to know more on one of these subjects or have a particular issue you’re trying to solve, please get in touch. We’d love to help if I can.
- Call 07974 398906 or email sonja at sonja@valuablecontent.co.uk.
- Alternatively you can leave a comment on a blog post and we’ll respond to your question on this site.
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