After the months of writing and waiting, our book – Valuable Content Marketing: how to make quality content the key to your business success – is finally released in the UK today.
We wrote it to help people get to grips with marketing their businesses on the web. Business development has changed, buyers’ expectations have changed: valuable content has become the beating heart of all effective marketing today.
The book is packed full of examples and tips you can learn from. Many of our clients and contacts helped us to write it – generously giving their experiences of creating great content and sharing it online – and we’re very grateful for their support.
Is the book for you?
We had some particular people in mind when we were writing – and while we’d love everyone and their Mums to read it – we think you’ll find it especially useful if you fit one of these categories:
- You run your own business. You love what you do, but have trouble spreading the word about it.
- You work in or run a marketing department and want a quick, easy and practical guide to content marketing that you can use to make changes in your organisation.
- Your website needs updating. Read the book before you spend any money on it!
- You feel like you’re missing out – everyone else is blathering on about Twitter and SEO – and you can’t join in.
- You’re studying marketing and need a basic grounding in today’s best techniques.
- You know it’s important, but digital marketing is a big mystery to you, and you’d like a clear guide step by step guide that will ensure you get it right.
- You want to create the highest quality content that clients / customers really appreciate.
- You want more of the kind of clients who pay you well for the kind of work you like doing. (And less of those who don’t!)
- You like the sound of content marketing and need a workable content strategy to support your growth plans.
- You don’t like shouty self-promotion, and think there must be a better way of making more sales. (There is!)
We really hope our book inspires you to put valuable content at the heart of your marketing this year, because we’ve seen what it does for those who adopt this thoughtful, customer-focused approach. It’s the most fantastic opportunity if you want to build your business. We hope you will seize it!
If you’d like to help us
Please help us to spread the word.
Reviews on Amazon are great for book sales, so if you do read it and like it, do post a review. We’d love to know what you think and we will be very grateful.